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Mark Darling
OpticiansA clearer point of view.

A rebrand and website design for local opticians Mark Darling.

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Branding   /   Website designOptometry
01 / The project

A familiar practice.
A fresh identity.

A rebrand and website design for local opticians Mark Darling. The project brings the practice’s identity and online presence together as one considered design.

BrandingWebsite design
02 / A closer look

A new look.
In every detail.

Explore the visual identity and its application across the website and brand materials.

Mark Darling Opticians — project design 1
01 / Mark Darling OpticiansView in full ↗
Mark Darling Opticians — project design 2
02 / Mark Darling OpticiansView in full ↗
Mark Darling Opticians — project design 3
03 / Mark Darling OpticiansView in full ↗
Mark Darling Opticians — project design 4
04 / Mark Darling OpticiansView in full ↗
Mark Darling Opticians — project design 5
05 / Mark Darling OpticiansView in full ↗
Mark Darling Opticians — project design 6
06 / Mark Darling OpticiansView in full ↗
Mark Darling Opticians — project design 7
07 / Mark Darling OpticiansView in full ↗
03 / The finishing touches

Identity
in focus.

The rebrand provides the foundation for the website, connecting the practice’s visual character with its digital presence.

Mark Darling Opticians — project design 8
08 / Mark Darling OpticiansView in full ↗
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A website with more character. An idea brought to life. Let’s make something that feels like you.

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